Scroll down to know more about me or grab my CV using the button below...
Download CVCurrently located
in the Neterlands
Helping companies solving user problems with the help of tailor-made digital solutions everyone can use.
Hello! My name is Hugo Figueira and I'm a UI/UX Designer, born and raised in Portugal.
Started my career as UI/UX Designer back in 2013, in a business intelligence company called Cortex Intelligence. Later in 2015 I've moved to Lisbon, where I worked as a Web Designer for the Staples Design Agency. In 2017, I moved to Hitachi Vantara (formerly Pentaho), where I worked as UX Designer in both the Design Systems and UI Kit teams.
Today, and since late 2021, I'm living the dream in the beautiful city of Amsterdam, where I'm currently working a Senior Interaction Designer specialized in Design Systems at Coolblue.
Below you can find my favorite toolkit that I use on a daily-basis.
My goal is to help brands and companies finding solutions to user problems, creating consistent, accessible, and user-friendly experiences.
A big part of my career has been dedicated to Design Systems' development. Creating accessible, cohesive and unified languages for web applications.
Accessibility is key for any project, and should be considered since day one. I can help making your app or website accessible to everyone.
As a Senior Interaction Designer at Coolblue, my role involves focusing on all things Design Systems. That means ensuring a cohesive and efficient digital experience across our products and webshop, crafting UI elements and develop design patterns by collaborating closely with multidisciplinary teams that range from development, branding, design, and marketing. My day-to-day is to make sure every pixel reflects our Coolblue spirit while being accessible to all.
Get to know more about Coolblue at coolblue.comAs a UX Designer and Design Technologist at Optiply, my role involved a full range of responsabilities regarding design and development of Optiply's applications. My time was dedicated to collecting requirements, wireframing & prototyping, as well as designing new features for the Optiply app. Additionally, I'm was responsible for the design, development, and documentation of Optiply's Design System, establishing guidelines and ensuring consistency across the product design.
Serving as the bridge between Product Design and Development teams, I ensured an effective communication between the design and the implementation of the feature requirements. www.optiply.comWorked as a UX Designer. In my role, I helped both Design Systems and UI Kit teams to design and develop the unified and universal Hitachi's Design Language. My daily work consisted of collecting user's feedback, test, wireframe, prototype, and develop new patterns to be used in the several application suites across the Hitachi organization.
Usability Testing and Accessibility were a big part of my days, where we tested and validated interactions on all the components developed, so they can be used widely by all our users.
By being in constant contact with both Product Design and Engineering teams, I'm able to interact between both ends and understand different points of view, helping achieve better solutions.
www.hitachivantara.comDuring my time at Staples, I was responsible for the creation of several media vehicles for Web such as Email, Landing Pages, and Web Assets (banners) for 10 European markets.
I was also the point of contact for several Business Units and the Production Studio team, who was responsible for creating all the assets on monthly production. I also had to make sure that all the web assets created are according to the GTM (Go To Market) guidelines, delivered on time, and with the best quality possible. Along with that, I had to make sure all the template assets and campaign themes were created and delivered to the production team, who used it to produce the web assets.
I also gave some training to the new elements that would be part of the team, by introducing them to the workflow and environment.
www.staples.comDuring my time at Cortex Intelligence, I was working closely with the development teams. I was responsible for designing and developing web pages, mobile apps (for websites and analytic platforms). Most of the work was based on the Product Design requirements, where wireframing and prototyping was put into practice on a daily basis. New product features, audiovisual corporate content and video guide tutorials were also part of my tasks.
www.cortex-intelligence.comUI/UX Design & Development
Optiply is a SaaS that integrates with different webshops, stores and warehouses, optimizing stock through data-driven purchasing and efficient algorithms.
By continuously analysing sales data, Optiply ensures the perfect balance in your warehouse, making sure there's not too much nor too little inventory.
The moto of Optiply is “More sales with less inventory”.
Design Systems
Optiply is a SaaS that integrates with different webshops, stores and warehouses, optimizing stock through data-driven purchasing and efficient algorithms.
By continuously analysing sales data, Optiply ensures the perfect balance in your warehouse, making sure there's not too much nor too little inventory.
The moto of Optiply is “More sales with less inventory”.
Website
Optiply is a SaaS that integrates with different webshops, stores and warehouses, optimizing stock through data-driven purchasing and efficient algorithms.
By continuously analysing sales data, Optiply ensures the perfect balance in your warehouse, making sure there's not too much nor too little inventory.
The moto of Optiply is “More sales with less inventory”.
Website
Growmart is a professional placement and integration agency. Their commitment is mostly for people and agencies from different nationalities, creating job opportunities by brokering global recruitment companies with the Portuguese market, from the most traditional sectors to highly specialised sectors such as agriculture, livestock, metallurgy, construction, petrochemical, care and more.
Website & Branding
Growmart is a professional placement and integration agency. Their commitment is mostly for people and agencies from different nationalities, creating job opportunities by brokering global recruitment companies with the Portuguese market, from the most traditional sectors to highly specialised sectors such as agriculture, livestock, metallurgy, construction, petrochemical, care and more.
Mobile app concept
The MyGym app is an app concept for a local gym, designed by me and developed by me and some friends using React Native.
The goal was to create a fully capable application that manages all the gym schedules and booking of classes within the app, making the booking system a bit less stressing, and more focused on the exercise.
It would also track the users health situation, in order to improve their lifestyle and achieve their desired goals.
Mobile app concept
Inspired by the good old days, talking with our friends using walkie-talkies and cup phones (yes, that cutting edge tech using two cups and a string).
But now with a modern twist that allows anyone to connect to the world, with no language barriers.
We can see the analogy of the two cups (input/output) and the string represents the processing of the script (Artificial Intelligence & Machine Learning engines).
Recent work on
UI Design
Branding
Branding
UI/UX
Want to see more shots? Check my profile on Dribbble.
